Why Piano Teachers need a PR Makeover

As if we piano teachers don't have enough of a PR issue regarding the fact that we are not all boring monsters with disciplinary metronomes, one of my online competitors, who shall remain nameless, is peddling his online wares with novel tagline "LEARN HOW TO PLAY PIANO ONLINE! THAT WAY, YOU'LL NEVER HAVE TO SMELL A SMELLY PIANO TEACHER AGAIN".  It gets better..."does the idea of taking piano lessons make you...think back to the old woman with thirty-three cats that stunk of urine and cheap perfume that made you learn scales when you were a child?".  Really?!  Perhaps this the reason for the supposedly massive drop out rate of beginning piano students.  Or not.